Background :
The Federation of Indian Chambers of Commerce and Industry (FICCI) has carried out a comprehensive survey in the consumer durable goods sector. The survey, based on the feedback  and interactions with the representatives of the consumer goods industry, allied industry organizations, associations, government agencies and public sector undertakings reveals that the sector is poised for a quantum leap due to technological  improvements, falling prices due to competition, aggressive competition and declining import tariffs. The survey reflects the changing dynamics of the consumer behavior – luxury goods are now being perceived as necessities with higher disposible incomes being spent on lifestyle products. There has been a discernable shift in the consumers preference in favour of higher end, technologically superior branded products, the demand being spurred  by increasing consumer awareness  and preference for new models.

Our Approach :
From business strategy to operational support, security to due diligence, our team delivers advice and services backed by an in-depth understanding of your company and also the market in which you compete. Our services in this sector have extended from providing a systems audit to giving financial consultancy to some old time players in this segment of home appliances.